Wednesday, August 9, 2017

The Idea

Mediczy is an online specialist doctor consultation mobile app. The thought behind the entire concept is to make the healthcare industry more efficient and accessible to the commoners. Their mantra is #NoAppointment #NoTravel #NoWaiting – for doctor consultation. So no more waiting in line, or travelling long distances to meet the specialist. The doctor, is just a click away.

Statistics show that 72% of health issues are common illnesses and they do not require physical examination. Here is where this app comes into the picture as it can be used in 72% of health issues confidently, sparing you so much trouble. Patients can get consultation through Chat or Call methods and also upload pictures of affected areas or medical reports. It is like Whatsapp for patients and doctors. Apart from consultations, patients can also get diagnostic tests done at home. Currently Mediczy provides consultation in the following fields.
– Psychiatry – Depression, Stress, Anxiety,  family relation issues
– Derma – Acne, pimple, rashes, skin issues, hair falls
– Gynecologist – Women who have period issues, pregnancy planning, infertility, lactation counseling.
– Gen Med – All common health problems.
– Pediatrics – All common baby health issues
[box type=”shadow” align=”aligncenter” class=”” width=”600″]Facts about Mediczy 
Year Founded : 2015
Operations Started : April 2016
Founders: Suresh Chandrasekar & Nizamdeen 
Head Office Location: Chennai
Funding Till Now : bootstrap 


 Mediczy USP

Mediczy has a lot of features that will make you want to download the app and start using instantly.
  • They have specialist doctors from dept such as  Gynac, Dermatology, General medicine, Pediatrics and Psychiatry who provide consultations on Mediczy.
  • Patients can get consultation through Chat or Call methods and also upload pictures of affected areas or medical reports. It is like Whatsapp for patients and doctors.
  • Patients can also get diagnostic tests done at home.
  • On Mediczy , patients can consult a doctor from the comfort of the home and receive the same quality consultation.
  • Diagnostic tests are also arranged at home through the app and the reports get automatically uploaded into the app. Patients can save time, effort and money by consulting online.

Dodging the competition

The two major competitions of Mediczy are Practo and Lybrate. When asked how they tackle them, they had an answer ready.
On Mediczy , you can consult a specialist doctor directly through mobile. No appointment, no travel, no waiting.
Mediczy has top specialist who are available on platform to provide consultation in 2 minutes. They also integrate with lab test providers who come to your home to collect the lab test and reports are automatically uploaded back into the app. Apart from this they also have medicine delivery at home in select cities.

The Target Market

They have divided their target markets into two sections : Tier 1 and Tier 2
In Tier 1 they are aiming at the busy people, who have no time to wait in line for an appointment and then another two hours in the waiting room and often and up neglecting healthcare issues.
In Tier 2, these are the people who do not have access to the best medical facilities in their vicinity. They want to bridge the gap between such people and the doctors. They are hoping that with the increase in the penetration of internet in the coming years, their audience will also increase with time.

Funding

Until now, the company yet to raised funding from oudside investors.

Achievements and the road ahead

They have had an amazing response till now. They have connected patients not just in cities but from every nook and corner of India to top doctors in Bangalore, Bombay and Delhi.
Currently they have 5K patients from all over the country and and a team of 1500 specialist doctors from various fields having different specialties. Apart from this they have partnered with more than 100 diagnostics lab centers across India to do home pick up of samples.

Their goal as they say is to ‘Help 1 million patients reach top specialist doctors across India in the coming year’. They have strategies to get 500 more doctors on board from all 10 cities. And finally seamlessly connect patients for online consultations and also provide diagnostics lab tests and medicines delivered at home.

www.Mediczy.com

1 comment:

  1. Excellent post!!!. The strategy you have posted on this technology helped me to get into the next level and had lot of information in it.
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    ReplyDelete